General merchandise retailers to dominate food industry
by 2013
The balance of food and consumables sales will be taken
over by general merchandise-retailers by 2013, according
to food products executives.
Retailers with food and consumables sales that account
for less than two-thirds of their business will dominate
the food products industry within the next seven years,
according to predictions made in The Food Institute’s “The
Future of Food Retailing”.
“If the current trend continues, food-focused
retailers, e.g., supermarkets and limited-assortment
stores, will drop from the 52% share they enjoyed in
2004 to a 40.2% share in 2013, according to our estimates.” reported
Jim Hertel, senior vice president of Willard Bishop,
which presented the data in association with The Food
Institute.
“At the same time, general merchandise-focused
retailers, e.g., supercenters, mass, drug, club and dollar
stores, will increase their share from 31.9% in 2004
to 43.5%, surpassing food-focused retailers.” Hertel
said. “This is a dramatic shift from the days of
supermarket dominance when more traditional food stores
sold about 90% of all food and consumables in the U.S
(1988 figures).” said Bill Bishop, president of
Willard Bishop.
“Manufacturers and suppliers of food and consumables
need to understand the implications of this trend on
their business. It is critical for them to build trade
plans and strategies to address their shifting retail
customer base.” added Bishop.
Other food products’ trends include:
Limited-assortment stores will grow from a 2005 share of 1.7% of the market to a 2% share by 2009
Fresh shores will jump from 0.7% share in 2005 to a 2009 margin of 1.2%
Supercenters will continue to gain market share, growing from 14% in 2005 to 17.3% in 2009
More than 30% of the total market is owned by discounters, including clubs, supercenters, dollar shorts, mass, super warehouse stores and limited-assortment stores. That is up from 25% in 2000.
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